About Us
More About Windfaller
We specialize in building models that leverage your customers’ actual purchasing behavior, enabling businesses like yours to gain a deeper understanding of both current customers and potential ones. Our data-driven approach allows us to provide you with the ability to target new and existing customers for advertising – and to measure the effectiveness of that targeting. We leverage our own exclusive dataset built from a variety of public and proprietary data sources to create customized models that fit your business needs. By bringing data-driven approaches and prediction models to small businesses, we can help level the playing field and allow you to compete with larger enterprises.
Team & Solution
Our team of experts is dedicated to providing you with the right data and insights to help you make informed decisions and take action to grow your business. We understand that every business is unique, which is why we work closely with you to create a customized solution that fits your needs and budget.

Whether you are looking to increase your customer base, improve customer retention, or expand into new markets, our models can help you achieve your goals. Let us help you take your business to the next level with our advanced data and predictive modeling solutions.
Inclusive
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Responsible
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Respectful
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Collaborative
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Vision
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Mission
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Eddie has over 30 years of experience in helping clients leverage customer data to create actionable insights. Initially focused on helping financial services clients manage risk and strategy by understanding their customers’ data, in recent years he has focused on helping businesses bring the same tools and techniques to understanding their own customers. He has led the Global Financial Services practices of large international consulting firms like PA Consulting Group as well as the detailed customer analytics teams at firms like Argus Information and Advisory Services. His clients have ranged from global banks to small local businesses. Eddie has a BA with Honours from Princeton University, and an MBA and JD from Northwestern University.
Naveen has 20 years of experience in analytics, consulting and IT strategy. In the past, he led technology teams for large Fortune 100 companies as well as start-ups and has proven experience in building engineering teams and products from the ground up. He is an alumnus of Indian Institute of Technology, Kharagpur and Indian Institute of Management, Calcutta.
NAVEEN GAINEDI
